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11,002 Things to Be Miserable About
11,002 Things to Be Miserable About is a list of all the reasons NOT to wake up in the morning. Ironically enough, when you put all of them under one cover, it's actually very funny. This decidedly absurd inventory of misery is perfect for sardonic and disaffected youth, for people seeking gifts for Traumatic Event Birthdays (like 21, 25, 30, 40, and, well, anything after 40), and for anyone else with an offbeat sense of humor. Enjoy. Some of the entries are pretty basic, like imitation crabmeat, student loans, and David Hasselhoff, but other entries actually include educational things, like: Dust mites, which make up one-third of the weight of a six-year-old pillow. See, you can laugh and learn.零售业92个创意促销方案
性别决定消费偏好、刺激不同群体的需求、众目聚焦的攒金吉日、榜样的成功经验等内容。“欲取之,先予之”,经商也一样,要想从顾客口袋中钱,先要给顾客一些实惠。只要经营得当,学会从“赔钱”中赚钱不失为一条取胜的妙招。促销方式千变万化,大家都喜欢小投入、大产出的促销段,其实只需要稍微地动下脑筋,另类的做法有时会带来意想不到的效果与收获。视觉形象所传达的信息不再是“这是一些商品,请您来选购吧!”而应该是:“这是一种生活,请您来体验吧!”这样,视觉营销所起到的作用,就不仅仅是把商品推向市场,让顾客被动地接受,而是变成了把顾客请进市场,让顾客在时尚生活的体验中,自发地产生消费的需要,进而产生购买行为。