As a commercial proposition the manufacture and sale of motor-equipped aeroplanes is making much more rapid advance than at first obtained in the similar handling of the automobile. Great, and even phenomenal, as was the commercial development of the motor car, that of the flying machine is even greater. This is a startling statement, but it is fully warranted by the facts.
It is barely more than a year ago (1909) that attention was seriously attracted to the motor-equipped aeroplane as a vehicle possible of manipulation by others than professional aviators. Up to that time such actual flights as were made were almost exclusively with the sole purpose of demonstrating the practicability of the machine, and the merits of the ideas as to shape, engine power, etc., of the various producers.
Results of Bleriot's Daring.
It was not until Bleriot flew across the straits of Dover on July 25th, 1909, that the general public awoke to a full realization of the fact that it was possible for others than professional aviators to indulge in aviation.
Bleriot's feat was accepted as proof that at last an absolutely new means of sport, pleasure and research, had been practically developed, and was within the reach of all who had the inclination, nerve and financial means to adopt it.
From this event may be dated the birth of the modern flying machine into the world of business. The automobile was taken up by the general public from the very start because it was a proposition comparatively easy of demonstration. There was nothing mysterious or uncanny in the fact that a wheeled vehicle could be propelled on solid, substantial roads by means of engine power. And yet it took (comparatively speaking) a long time to really popularize the motor car.
Wonderful Results in a Year.
Men of large financial means engaged in the manufacture of automobiles, and expended fortunes in attracting public attention to them through the medium of advertisements, speed and road contests, etc. By these means a mammoth business has been built up, but bringing this business to its present proportions required years of patient industry and indomitable pluck.
At this writing, less than a year from the day when Bleriot crossed the channel, the actual sales of flying machines outnumber the actual sales of automobiles in the first year of their commercial development. This may appear incredible, but it is a fact as statistics will show.
In this connection we should take into consideration the fact that up to a year ago there was no serious intention of putting flying machines on the market; no preparations had been made to produce them on a commercial scale; no money had been expended in advertisements with a view to selling them.
Some of the Actual Results.
Today flying machines are being produced on a commercial basis, and there is a big demand for them. The people making them are overcrowded with orders. Some of the producers are already making arrangements to enlarge their plants and advertise their product for sale the same as is being done with automobiles, while a number of flying machine motor makers are already promoting the sale of their wares in this way.
Here are a few actual figures of flying machine sales made by the more prominent producers since July 25th, 1909.
Santos Dumont, 90 machines; Bleriot, 200; Farman, 130; Clemenceau-Wright, 80; Voisin, 100; Antoinette, 100. Many of these orders have been filled by delivery of the machines, and in others the construction work is under way.
The foregoing are all of foreign make. In this country Curtiss and the Wrights are engaged in similar work, but no actual figures of their output are obtainable.
Larger Plants Are Necessary.
